Unite rigor and creativity to create a successful strategy

Choosing what to do—and what not to do—is the definition of strategy. In this course, you’ll learn a process that will help you create and take action on a strategy for your business, team, or organization. You’ll follow repeatable steps that are both human-centered and business-focused. By combining rigor and creativity, you can both analyze the world as it is and imagine how it could be better.

• Identify a strategic problem that your organization faces, frame it as a question, and brainstorm possibilities to solve it.

• Surface and pick the conditions that would need to be true to make the possibility a winning strategy.

• Build and conduct different types of tests to help you choose among your possibilities.

• Set your team up to be able to take action on the strategic choices you make.

Want to learn more about Design your strategy?